NGO
Brand Surgery : Sponosrhip Info
NGO Brand sponsor criteria
The NGO Brand must be working for minimum three
years.
The NGO must be funded by any donor for a minimum of Rs
365000/-
or USD 5000/- in any of the last 5 years
(We have mentioned 5 because many issues had funding challenges
for almost 3 years because of Covid).
In case the NGO is a start up or is good, the sponsor
must share email which we will share because donors may
like to ask questions as to why the NGO is sponsored as
NGO Brand or is it real life experience of sponsor .....
NGO can not sponsor itself or can not sponsor any other
NGO.
We
are not covering following (however good they may be)
in NGO Brands category
1) NGOs helping people only one religion
2) NGOs helping humans of only one caste
3) NGO formed by politicians (again, let us say that we
know politics is key for the development of the world
but we have limitations because many corporates do not
want to associate directly with politicians or political
parties)
4) NGOs fromed by activists, criminals, naxalites (Ashoka
may have fellows who are now activists, so we will not
cover them and if we have covered them, we will delete
them if anyone gives a link as proof of this)
What
about the social issues covered by NGO Brands
We
share success stories of NGO brands in related issue forum
We
dont want any commission of anybody donating to the NGO
because founder Sanjay Kumud Moreshwar Bapat's death was
postponed by Bhau and others to serve Mother Earth and
he knows instead of doing things on his own, the best
way to help is share & promote NGOs, Corporates, Funding
Agencies, Philanthropists, Celebrities who are helping
people, animals, trees and climate because he has not
used this skill of investing time in Information &
Technology for the betterment of the world. So instead
of commision to CSR Consulting, use the money in social
sector with or without us.
The
NGOs may be good and known brands like Pratham
But they need more awareness with donors and volunteers.
We
plan to share 200000 NGOs in over 150 countries &
islands and more importantly, donors can give funds to
them directly and not through us and of these we plan
to share at least 10000 NGO Brands.
But
still, if a corporate requires it from us, we will do
it as consultancy but we know we have to do additional
offline research, have to involve our time with partner
organisations, do telecon, study reports and then give
consulting reports. It costs, so we will charge the cost
as consultancy fees. As far as possible, we will not do
it because we want to invest our time in digitising modules
and make them internet driven. Not earn money but earn
goodness points.
We
agree that consultant or agents which help you identify
right NGO partner charge, because they have to earn and
pay their employees plus infrastructure and visits. So
we will never ever say that dont go to them.
But
we are different. So our ways of helping is different.
But
we think knowledge of the most brialliant student is like
a drop in the Knowledge of Ocean. So go to school, but
always keep yourself update with knowledge even if you
pass with gold medal in school, college.
That
is why we are starting Knowledge Bank in memory of founder's
father Bhau, who was in Reserve Bank of India and founder's
mother, Aai, who indirectly inculcated Value of Education
in him.
No
school or college has dedicated Value of Education classes,
so we are starting an online version of it after January
2023.
Founder
donated a minor amount of Rs 100 000/- when he completed
60 years of existance in the world to 4 NGOs. And this
is his starting point of donating. He plans to donate
at least Rs 1 00 00 000/- is his life either to NGOs or
Charities or enhancing Knowledge of people across the
world through health information and through NGO Management
guidelines or may be building a charitable wing for health
in a hospital in Thane which is his dream of making Thane
a Health Capital in the world.
Founder
was keen to give everything free to everybody and not
even take salary. But accident court case changed his
views because even if the doctors say it was an almost
fatal accident, the court sanctioned an amount of Rs 500
000/- plus Rs 100 000/- in Fixed deposit which will be
received after 3 years. And the amount his family received
from Mastek Foundation, Adfactors PR (largest PR agency
in India), Venkat Krishnan and a not to be shared Philanthropist
is much more than the Rs 600 000/- and all was given by
direct bank transfer because founder's CA was clear that
one should not spend or accept more than Rs 2000/- by
cash.
Of
course, when we buy from grocer or travel by an auto or
taxi, drivers wanted cash money. But government has changed
even this because everyone takes online money now (credit
card or paypal or gpay).
Like
brands are known, they still do advertising & PR so
that their identity is known to many, we were surprised
to see even good lawyers have face value - brand name
(law system remains same but who said matters more.
e.g. a peon or clerk in a company saying we dont take
corruption is valued less than the CEO saying they dont
accept corruption. Agreed,
CEO's saying becomes important because they have a far
bigger role for the company).
That
is why we want good NGOs to be Brands, so that they attract
more donors & volunteers and can invest time in helping
communities rather than in fund raising which goes on
auto mode for Brands.
It
may happen that the NGO Brands we share have some other
purpose. Check it before you partner.
While
we share only those NGOs which are financially supported
by corporates or funding agencies or philanthropists or
are started by Ashoka Fellows or TED speakers .... CSRidentity.com
is aware that there are reports, videos that suggest that
corporates or funding agencies or philanthropists are
supporting some NGO Brands with some purpose which is
not development oriented, some do it with purpose of saying
they donate but asking NGO Brands to give some of the
donations back to them. But this is what we hear and we
dont have legal proofs and do not want to enter into legal
zone..
Therefore
we request all the corporates, funding agencies, philanthropists
to do their own credibility check before partnering with
NGOs for community work. Yes, even if we share the NGO
Brands, it is not possible to check credibility of 100
000 NGO Brands in one life and ultimately donors are giving
their money to them, so they must be careful and also
see the impact the NGO makes with the donation they receive.
Does
this mean that CSRidentity.com is not taking responsibility
?
We
are trying to save your time. So from thousands of NGOs
which you are bombarded with, we share those that are
financially supported by corporates, funding agencies,
philanthropists, started by Ashoka Fellows or are TED
speakers. So we are saving your time with clear guidelines.
If you dont tell a doctor that you have diabetes, he will
give you medicines which are not good for diabic patients.
While doing an operation, they check everything, in day
to day medicines like fever or cough or cold, they dont
ask you what is your suger level.
In online medical advice in emergency cases, a doctor
first checks with patient or relatives of patient basic
things like allergies and depends on what you share and
she or he cant be blamed if they are not told right things.
In case of accident, the doctor has to operate the patient
urgently and the BP may shoot up whereas in normal case,
the BP may be medically OK, so the doctor needs information
or sometimes, may not get information.
We are like online doctors and share guidelines.
So dont blame us when you donate to an NGO without checking
it yourself.
Whether
it is Corporate or Corporate Foundation or Funding Agency
or Philanthropist with talent & experience, they know
how to select NGO partners. In the volatile situation
that the world is facing now, they are more careful.
They know the unfortunate fact that NGOs dont have succession
planning. So in case the founder leaves the NGO because
of age or accident or leaves the world, the NGO collapses
immediately or in a year or two, if it has no succession
plan. And the founder's daughter or son may not be capable
to handling the NGO because they have to professionally
manage funds and not emotionally handle funds because
the funds are given by corporates or FAs or philanthropist
or retail donors for the community using the NGO as media.
That is why founder Sanjay Kumud Moreshwar Bapat whose
one son is disabled and the other is a doctor, wont give
CSR Consulting or Developed Nation Network Trust to any
of his sons but to professionals who will do their role
of helping the world through CSRidentity.com and not those
who pay the money to get more money.
How
we select NGO Brands ?
We think all NGOs are brands.
But know the NGOs are started by humans, so like corporates
or media or any organisation, some NGO Brands are good,
some dont use the funds for communities or some use for
anti government or religion promotion or give some moeny
back to donors for the purpose both of them know.
We thought of NGO Credibility checking but founder was
part of a team which debated about NGO Credibility in
India in 2001-2002 and within IndianNGOs.com, we had a
team which looked at various criteria to look. And we
realised it will take 3 to 6 months to study an NGO character
in detail by visiting the NGO, the communities they serve,
the related media or the funding agencies or corporates
financing them, the related government authorities ....
It
is not at all practical to do it in a large country like
India and now that we plan to cover all countries, it
is not right to even think that we can do it. So saying
it or taking money to do 10 NGO's credibility in a year,
is wrong.
So
what is the way out because we plan to share 25000 NGO
Brands issuewise and countrywise in 2022-23 ?
The best is
How
we select NGO Brands
There are millions of NGOs in this world.
If the charity is good and works in a small village or
location or in forest, they work on multiple issues. If
the charity of NGO is in city, they focus on 1 to 3 issues
or maybe 5.
These NGOs or charities work on multiple issues
We
invite donors (Corporates, Corporate Foundations, Funding
agencies, Philanthropists, celebrities) just share the
name of the NGO they are partnering with alongwith Issue
the NGO partner works and the related country.
We also invite organisations which give fellowships to
individuals like Ashoka or Ted to share the related info.
Ashoka has about 3500 fellows from 90 plus countries (founder
got Ashoka Fellowship in 2005).
We
know we cant check credibility of 50000 NGOs in one year
or 20 years or 200 years because credibility depends on
the leaders who govern the NGO.
Bhau
& others postponed founder's death on 28.08.2013 maybe
because he has not served Mother Earth enough.
Life with responsibility is joyful living.
And
the fun is if the NGO receives fund without knowing who
promoted them.
But let the NGOs dont know our name, we want funders to
know us, so that they can share free the NGOs they fund.
So promoting NGO Brands is a selfish motive because founder
wants to enjoy satisfaction of helping without noticed.
And
the NGO can be anywhere in the world.
So
the best way is
1) Let Corporate, Corporate Foundation, Funding
Agency, Philanthropist (from any country), who have CSR
Budget or Funding budget of Rs 1 crore or USD 0.13 million
share the names of NGOs.
They dont have to give any amount to us. We share the
NGO Brands with link to their website on related issue.
They just have to share a link on their official website
which gives names of their NGO Partners.
(We dont want letters because then it becomes a personal
thing, they should share related link)
Some celebrities may not have their own website but have
facebook or whatsapp pages. In such cases, a personal
letter is required because in faebook or other such portals
millions of their followers write various non NGO related
things and we dont want people to come to us to see that,
it is better they go to such pages on their own.
2)
If the NGO founder is selected by Ashoka for fellowship.
Ashoka has about 3500 plus fellows in 90 odd countries
(Founder is fortunate to be an Ashoka Fellow for his social
enterprise IndianNGOs.com which is the parent company
of CSR Consulting which takes care of CSRidentity.com,
a social enterprise whose canvas is this world & universe)
3)
If the NGO founder is invited on TEDX or organisations
which directly dont collect money for NGOs
4)
An enterprise started by our global example, Venkat Krishnan
or NGOs recommended by him (ideally we think world will
be great if we have one Venkat type person for each continent
or greater if each country has Venkat type fellow but
we know it is toooooooooo much expecting to have such
greats. So let it be a dream)
Note
Having talked with some corporates, funding agencies,
we will not share NGOs which are working on politics or
with naxalites or terrorists or promote sex or promotes
criminil activities (of course we will support NGOs which
work with people within Jail to ensure their change of
behaviour or taking care of their parents, spouse and
children and are thinking of helping Thane Jail directly
as well as through some others)
Of
course we will promote NGO Brands to donors by investing
our time.
But money can help us promote these brands with more professional
organisations in different countries. That is why we want
organisatons to support social, health, climate issues.
Responsibility
is to help all NGO Brands and not just 1.
NGOs within the country are shared alphabetically.
No
NGO can come in the top 10 even if their corporate partner
pays several times more because we have to take care of
all NGO Brands responsibly and our NGO, Developed Nation
Network Trust will come in D in the issue it supports
not first or last NGO.
Email
to Datacentre
Give
billions of dollars but ensure that it has impact.
Just emotion driven giving can be just a percent of your
total giving.
99% of your donation must be impace driven.
And when you are emotionally driven, let the charity or
the NGO which received the donation be professioanal.
It has to be a social enterprise for its own sustainability
because the giver will expire one day but the charity
or the NGO should not expire if the donor (and yes, if
the founder) expires.
From
the donors look at the ROI.
ROI is not financial returns.
Here R = Returns (Satisfaction)
O = Opportunities to help social cause
I = Impact of donation
Politicians,
Political parties & Thane
Our global example is Thane and many think Thane plays
great role in Politics.
It is interesting that we have dealt with politicians.
Founder's school mate Rajan Vichare is Member of Parliament
of India (twice as of now)
Founder took some session and used to know Shri Vinay
Sahastrabuddhe when he was Director General of Rambhau
Mhalgi Prabodhini.
Today, Vinayji has entered in politics and was key MP
selected by a political party in Rajya Sabha
The
Thane Municipal Commissioner, T Chandrashekar, who launched
founder's portal on Thane in his office, has a political
party in Andhra Pradesh.
The Joint Commissioner of Police of Thane, V V Lakshminarayana,
who used to volunteer for an NGO Hostel in rural Thane
and founder used to meet him there, is now a politician
in Telangana.
The former MP from Thane, Late Prakash Paranjpe used to
stay close to founder and founder with his family (he
has a son with disability Rohan) stayed at Prakashji's
Delhi house.
Founder
has many classmates who are at top positions in corporates
in India, USA, Germany, Australia ... but the non financial
power of elected politicians is far higher than the power
of any corporate. So founder is keen that school bright
students think of politics. But he knows politics is a
field which 99.99% cant handle as leaders.
Born
humans but people with inhuman attitude are not shared.
We dont want their inhuman thinking to be replicated..
Inhumans
doing good PR
We can not cover those NGOs whose trustees or CEOs purposely
do not see their father, grand father, father in law.
Of course this does not mean (repeat does not) that we
can not cover those who are stuck because they are in
lock down area or flood hit area or are far off and cant
come in time. We mean those who were not even a minute
distance away or closeby but purposely do not see. But
are doing a lot of communication maybe as
a means to do PR. But it is not sustainable PR if one
knows the truth.
Their
PR stands for Puncutred Reputation
that will vanish when people know reality (of course
only those who have humanity because we are experiencing
good people still trying to help these Punctured Reputation
fellows).
Punctured
tyre which will not move or it may move for sometime but
once people know the fact, it vanishes.
A
person purposely throws bomb or nuclear bomb or murder
someone or purposely does accident trying to kill someone
or use bad words (we call it as mental rape) may be seen
as good human being by people who do not know the person's
wrong behaviour or if they know, they purposely (being
more emotionally attached) neglect the reality or some
with their own greedy purpose neglect it or someone fears
police and other forces.
In
reality, police are like soldiers. And founder changed
his opinion about police after meeting V V Lakshminarayan
a police professional of reputation..
Past
is important because present and future depends on it
If one says dont look at the past, then it is meaningless.
Afterall, you got the job because you were educated or
skilled in the past.
You exist today because you ate everyday till today (if
you would not have eaten, then you would have died or
in acceptable words, expired or left the world)
Heart surgery is done by a professional cardiac surgeon
who got related education and practical experience in
the past. And a nurse who helps the doctor while doing
heart surgery for years, can not do it because she has
experience of helping the operation for years and not
doing the operation. Yes, legally, she has not got related
education to do hear surgery.
Just
because you are daughter or son or sister or brother of
someone who does something inhuman, it is not human to
follow that person in inhuman acts.
Yes,
with you or without you, they can buy time or murder someone.
But they or you cant kill truth. It will be infact clear
to the world if they or you or your neighbour or neighbours
driver or someone who works with them murders someone
or purposelty does accident in such a way that she or
he thinks no one will know the truth. But police, politicians,
friends know the happenings on 11th July 2013 and 28th
August 2013. So they will cleverly disclose the truth.
Politicians
are clever.
They are humans and know they cant carry inhuman burden.
If
you think some politician at national, regional or even
city level (Nagarsevak) can be bought or can save you,
its false. Their truth is also known to related authorities
and they are humans so they dont want their life to be
thrown just be telling lies or pretending that they dont
know anything.
Founder
has done his term insurance because after accident he
equated the accident to what someone said on 11th July
2013 of Raktappat (blood loss) and he knows that anyone
can murder anybody any time. But
founder believes in law
Police, Politicians, NGOs, Corporates, Funding agencies,
Doctors, Taxi drivers who know the case.
After
the assasination of former PM of Japan Shinzo Abe, founder
thinking is more clearer. And assasinations of two of
India's PM's (Indira Gandhi & Rajeev Gandhi) had already
substantiated his thinking.
And
after the accidental death of billionaire Cyrus Mistry,
our founder's thought that anything can happen to anybody
get reconfirmed. Cyrus could have taken a professional
driver but he was human being so he was in a vehicle which
was driven by a great doctor and with Indian road conditions,
anything can happen to a great person because roads have
holes plus roads suddenly get narrow and while because
Cyrus was a great human who left life at 54, it is discussed
but thousands of people die because of road accidents
and they just are mentioned as numbers.
But
like a product has expiry date, we know all including
us have expiry date. So we decided that instead of we
working, we will integrate NGO Brands across the world
at our cost but will need someone to take care of global
promotional expenses.
In
India, there are about 3.3 million NGOs and we think the
world may have 8 million to 10 million NGOs. So if we
plan to share and promote only 10000 or 20000 NGO Brands
by 31.3.2024, its not a big figure.
Past
is important because present and future depends on it
NGOs
work for communities.
Many NGOs which work for tribals or with indigeneous communities
or in disaster relief, live dangerous life. It is unfortunate
that they dont take term insurance. Maybe because they
dont have related money.
In
such cases, philanthropists can come forward and do term
insurance of such greats. This gives some relief because
Term Insurance in India means if you die, your nominees
get money.
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