We
share art celebrities differently.
Celebrities can be local, regional,
national or global brands. They
have impact.
We want to brand each social, health
& climate issue and know the
importance of celebrities for each
issue.
Of course we share the name and
wherever possible link to the celebrities
and in bracket mention (celebrity),
so that the social issue brand gets
richer in brand value and can attract
more donations from corporates,
funding agencies, philanthropists,
celebrities and more volunteers.
While
social issues are charged as fees
for our sustainability & global
promotion, the above banner is a
donation to Developed Nation Network
Trust, an NGO which has 80G as well
as FCRA.
The
sponsor will share responsibility
of celebrity in related category
in following parameters and not
mention more than one celebrity
with one para brief at the end.
And of course, we will mention the
name of the sponsor with related
link..
Yes,
we have over 35 different celebrity
types and each type will have different
responsibility and different sponsor
donor.
Coverage
How to select the
social, health or climate issue
How to select the
location of the programme
How to select the NGO or Government
or UN or agency or how to deal with
communities directly
Climate responsibility towards the
programme (Like video inspection
instead of travelling or any such
issue)
Impact
measurement (Reular direct assessment
or employee's responsibility or
agency assessement)
E.
Sreedharan (Train celebrity)
M. Visvesvaraya
WILL
to donate is common
It is important that they
have will to donate.
We think if they have WILL to donate
then either they can donate directly
to NGOs or Charities they want in
their country or any country outside
(if they have said it in their legal
staement) or may have strategy to
donate specific issues, so they
can donate it to NGOs issuewise
irrespective of the country.
It is important that they have a
WILL to donate.
In India we have seen WILL can be
challenged.
That is ok in democratic world.
After all everyone has WILL, some
to do good, some to do bad and some
others to challenge good and waste
world's time & money.