Many companies only think of
Quality , Availability , Cost
It is ok but not the right strategy.

If they think, they pay tax to the government, so taking care of communities is not their job, then it is legally right but whether consumers think beyond their product, is clear. With technology and advanced world with so many climate and mental health challenges to live a day to day life with stress free life, cosnumers want to buy products from a caring company and not a company which looks at just profit. Yes, they want corporates to be profitable and sustainable but not myopic to think of JUST profits.

Company must remember that there is competition which eyes the same consumer or customer or client. And they can offer their product or service at same cost that you give.

We want customers, consumers of each product, service to know whether the company which offers them the product or service is caring and plan to start some guidelines for each industry.

This is besides the basics like Quality, Availability or Cost which the consumer looks for anyway.

With technology, its time they look beyond that.
Like a heroine may look good but her sustainability and reputation depends on who she is (that is what is Identity). So product identity or service identity is important.
And Brand Identity has to be internal & external character and goodness of the brand.

And we want the sponsor to remember that they may not be following all the rules & regulations but must mention how corporates from the industry
1) care social issues because their consumers, customers are from society
2) care health of their employees & their families plus product should care consumer's health
3) care climate within their premises, within their locatity and in their country.

We will not accept any sponsor for whatever money if they share their product brand in the guidelines. They can do it in advertising space but not in guidelines.