Agriculture
Airconditioners
Airlines
Apparel
Automobile
Banking
Beverages
Biotechnology
Brewery
Services
Cement
Chemical
Communications
Computers
Conglomerate
Construction
Consulting
Cosmetics
Courier
Defense
Dental Health
Diamond
Drugs wholesale
Education
Electrical Equipements
Electronics
Energy
Engineering
Entertainment
Fans
Food
Health
Hotels
Personal Products
Infrastructure
Information Technology
Insurance
Internet
Leasing
Legal
Liquor
Logistics
Media
Metal
Mining
Mobile
Oil & Gas
Online Shops
Packaging
Paper
Petrochemical
Pharmaceuticals
Power Generation
Printing
Publishing
Real estate
Retail
Security
Shipping
Soaps
Software
Sports
Steel
Hardware
Telecommunications
Television
Textile
Tobacco
Transportation
Travel
Waste Management
Water
Consumers
think that it is important for companies which are consumer
oriented should do CSR more because it is visible.
CSRidentity.com
feels it is myopic attitude.
Because Identity means what you are, it is important for non
consumer oriented industries to be not only legal but also
ethical in its operations.
Again, consumers
love some consumer products because they not only like the
product but are impressed by the advertising / PR of the company.
Founder worked in Advertising & PR and thinks that if
Advertising & PR have to be sustainable, you have to be
good and sustainable. Else it is not only temporary but it
is sort of not telling the truth.
We understand that
there is privacy policy about HR policies but if the company
does not take care of its own employees, then taking care
of consumers may be seen as money oriented. (May not be true
but we are saying as may be). Companies must realise that
their employees and supply chain is they themself. Its like
one's own body. If you dont take care of yourself, then it
is not sustainable to take care of others. e.g. If a doctor
does not take care of her / his own health, then she / he
cant take care of their patients for many many years because
the doctor herself / himself will have health issues. So while
patient first is good, what is important is health is wealth.
To summarise,
companies must have good HR policies, good business processes,
good teamwork with others in the same industry .... infact
all the leaves of the Sustainability & Reputation Tree.
Corporates
must think
Sustainability
tree top
Sustainability tree roots
Community
& Philanthropy
Business Processes
Regulations
& compliances
Financial resources
Programmes
People & Planet policies
Organisation
environment
Organisation health
Reporting
Stakeholder dialogue
Signatory issues
Systems & indices
Networking
G4
GRI
Global Compact
OECD
World
Bank
Sustainability
& reputation
Sustainability
Sustainability
of organisation
sustainability
of programmes / services
branding
Reputation
Reputation
of organisation
reputation of
programmes / services
Employee volunteering
Community
based volunteering
Core
competency volunteering
Human
process or change of habits based volunteering
Skiill based
volunteering
time based volunteering
Donation (financial donation)
blood donation
books donation
clothes donation
computers donation
donation of household products
product donation
eyes donation
organs donation
body donation
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